New on SI: LA Rams Unveil New Logo

Sports Illustrated's Bill Enright checks in with Los Angeles Rams CMO Ronalee Zarate-Bayani to discuss what went into the planning and rollout of the team's new logo.

Sports Illustrated's Bill Enright checks in with Los Angeles Rams CMO Ronalee Zarate-Bayani to discuss what went into the planning and rollout of the team's new logo.

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